Great Articles About Video Production and Entrepreneurship
#1 Marketing Rule: Nobody Cares About You (And What To Do About It)
The world is not as excited about your business as you are. It's important you come to grips with that or you will never make a sale.
Business Owners: Be a Thinking Partner, Not an Order Taker
In business, you're always trying to offer "value-added" to your clients. Here's one of the best methods.
Growing a Business is Like Building a Sandcastle
You are building something beautiful with your business. And beauty doesn't come easy.
Is 45 Too Old to Start a Business?
We Americans are obsessed with age, especially youth. There are many problems with this but, to me, the worst is we assume all our meaningful accomplishments must come before we are 30.
4 Keys to Heartfelt Video Interviews
There is nothing more compelling than a human showing what's in their heart. Here's how to bring it out in your next interview.
The #1 Way to Close More Deals (and Still Feel Good About Yourself)
Closing a deal should be an exciting time for you and your new customer, not a stress-inducing hassle. Buying – and selling – should be fun.
Why I Lost My First Business (and What You Can Learn From My Fail)
I was 25 when I bought my first business. I was young and confident. Five years later, my business was gone. Here's what I learned.
How to Get Articles Published
Marketing your business takes many forms. One of the most effective and long-lasting marketing techniques is getting articles published.
Wanna Be a Video Producer? You Need These 8 Traits.
I'm going to describe what you need to be a producer. See if this speaks to you. If so, you might be a producer too.
Boss Moves: Why This Dolly Moment is a Lesson to All Entrepreneurs
I thought Dolly couldn't surprise me anymore. Then I watched her latest documentary "Here I Am" on Netflix.
Sunflowers in the Pumpkin Patch: A Story of Paying Attention
I mentioned that people seem to come for the sunflowers as much as, or more than, the pumpkins. "They are the biggest attraction," he said.
How I Generate Ideas During a Creative Drought
I've found a couple techniques that help ideas start popping again, both of which I discovered by accident.
The Power of Preemptive Status Updates
Customer care is a lot like dating. Preemptive acts of thoughtfulness keep the love alive.
Your Business Isn't Bought, It's Sold
As entrepreneurs, we know why people should hire us. That makes it frustrating when people don't fall over themselves to do business with us.
The Story of Our First Client
She was not only our first client, she was our first champion. Without exaggeration, this company we adore would not exist without her.
The Great Marketing Question I Learned From HubSpot
Years ago, I did HubSpot training and someone asked, "How often should I post to my business blog?" The answer caught me off guard.
Entrepreneurs: Swing Hard
We have some big opportunities in front of us right now. Bigger than we ever thought we'd have at this point. It is intimidating.
How Do You Get So Much Done? Albert Schweitzer on Time Management
You will never, never have hours to build your business. Those entrepreneurs who make it learn how to make every minute count.
The Power of the Pause in Video Interviewing
Some subjects need only slight prompting to speak. But for those who are less wordy, strategic silence is your interviewing friend.
The Fatal Mistake In Video Interviewing
If your subject does a poor interview, they will blame you. It is better to take the heat beforehand than on the finished product.